Executive Certificate Program In General Management (EPGM)

This General Management course will provide you with a thorough introduction to management practices via the lenses of four important disciplines: accounting, finance, marketing, and organizational behavior. Build the skill set necessary to lead your division or business successfully, and offer assistance to current managers who want to advance their careers.

Understanding basic economic concepts like elasticity, demand and supply equilibrium, and industrial laws will help you fully comprehend significant macroeconomic changes, their effects on businesses, and how to respond to them. Learn about GDP, taxation, repo and reverse repo rates, the classical and Keynesian case, monetary and fiscal strategies, and other key ideas.

Learn how accounting principles are used to evaluate and communicate a company's financial position to external stakeholders and how to interpret financial reports to make business decisions. This General Management course also covers important aspects of debt and credit, balance sheets, cash flow, financial statement analysis, capital structure, and the costs of debt and equity.

Go through this Accounting and Financial Management masterclass by IIM Indore as a part of this General Management program. Learn to make informed business decisions based on your company's financial health.

Learn how products and services are developed and created, purchased and sold, and offered to clients in the manufacturing and service industries by using problem-solving, strategic decision-making, and critical thinking. Additionally, you will study the procurement process, process transformation, process automation, and the product-process matrix.

Go through this Operations and Supply Chain Management live session by Simplilearn industry experts as a part of this General Management program.

In this General Management course, you will gain an understanding of the most important marketing strategies, including market research, competitor analysis, segmentation, the 5C framework, and many others. These strategies will help you examine consumer attitudes and behavior toward products and services in a rapidly changing environment.

Go through this Marketing Management live session by Simplilearn industry experts as a part of this General Management program. Discuss consumer behavior and different marketing strategies in the course.

Learn how to connect with and engage staff for improved performance output, and how to manage staff performance utilizing a variety of compensation and reward management techniques. Additionally, you will gain knowledge of how to perform a job analysis, create a job description or job specification, and the difficulties in hiring and choosing employees. ​

Go through this HR (Human Resources) masterclass by IIM Indore as a part of this General Management program.

The General Management course emphasizes the use of three different types of analytics — descriptive, predictive, and prescriptive analytics. It also includes technical skill-building modules on advanced analytics, big data analytics, social media analytics, decision trees, pyramid of analytics, and data-driven decision making.

Go through this Business Analytics live session by Simplilearn industry experts as a part of this General Management program. Learn the value of real-world business and management modeling using the most recent quantitative tools and approaches to solve a range of business and management problems.

Learn the fundamentals of effective team leadership, how to build and manage successful teams, and how to encourage a creative workplace culture. Discover how leadership may affect corporate success, employee development, and the importance of leadership at various levels.

Go through this Management and Leadership masterclass by IIM Indore as a part of this General Management program.

Learn about the fundamental theories and frameworks, such as the 5C force analysis, positioning strategies, PEST & SWOT analysis, and value chains that organizations use to discuss sourcing issues, market entry strategies, and every aspect of developing and putting organizational strategies into practice.

Go through this Business Strategy masterclass by IIM Indore as a part of this General Management program.

Learn to use design thinking as a strategic tool to create new products and services. Understand how to adopt design thinking in a company and the differences between systems thinking, complementary mindsets, and design thinking. Discover and pursue an innovation opportunity in this section, while also learning about the human-centered design framework, to create products and services that are appealing, viable, and practical.

Go through this Design Thinking session by Simplilearn industry expert and IIM Indore faculty as a part of this General Management program.

Learn the underlying themes that successful digital disruptors employ. Discover the fundamentals of business models, the 4I framework, pricing schemes, the digital supply chain, digital transformation, and many other key ideas. Imagine the potential changes that disruptive technologies like Artificial Intelligence, Machine Learning, the Internet of Things, automation, etc. can add to the corporate landscape.

Go through this Digital Disruption and Innovation live session by Simplilearn industry experts as a part of this General Management program.

The general management capstone project will help you put the knowledge you've learned in this program to use by applying it to numerous sectors. With the help of focused mentoring sessions, you'll discover how to resolve a real problem pertinent to your field. You will gain practical experience by working on projects with an industry focus. You can show potential employers your proficiency through the capstone project, the final step in the learning process.